NAIROBI, KENYA | NOW THEN DIGITAL — TECNO, a leading global technology brand, today announced its official partnership with the Confederation of African Football (“CAF”) as the exclusive smartphone sponsor for the TotalEnergies Africa Cup of Nations Cote d’Ivoire 2023.
The partnership between TECNO and CAF was formally sealed during a momentous ceremony held in Singapore, witnessed by esteemed attendees, including TECNO’s General Manager, Jack Guo, and CAF’s General Secretary, Véron Mosengo-Omba. This collaboration marks the beginning of an exciting new chapter for both parties.
Mr. Jack Guo, TECNO’s General Manager, expressed his enthusiasm, stating, “This collaboration represents a momentous step for TECNO as we join hands with one of the most prestigious sporting events on the continent. TECNO has always been deeply committed to Africa. We look forward to a dynamic partnership that not only showcases our brand’s commitment but also underscores the value and appeal of African football to a wide range of global partners. Together with the African Football Family, we are confident that we will achieve great success and create lasting memories for football and TECNO fans around the world.”
“We are happy to welcome our new partners, TECNO to the African Football Family as the TotalEnergies Africa Cup of Nations Cote d’Ivoire 2023 partner. The AFCON is a global event attracting hundreds of millions of audiences. The partnership with TECNO is a significant one, as we diversify our base of commercial partners and show African football’s viability as an appealing and valuable product for a wide suite of global partners. TECNO has a strong business focus and footprint on the African continent and we look forward to a powerful, impactful partnership with them,” expressed Dr. Patrice Motsepe, President of CAF.
Guided by its brand essence, “Stop At Nothing,” TECNO is committed to unlocking the best and latest technologies for forward-looking individuals, inspiring them to relentlessly pursue their best selves and futures.
This brand essence aligns perfectly with TECNO’s commitment to the AFCON. AFCON is more than just a football tournament; it’s a celebration of unity, passion, and the unwavering pursuit of excellence.
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The TotalEnergies Africa Cup of Nations Cote d’Ivoire 2023, the most highly anticipated sporting event in Africa, will kick off on January 13, 2024, in Abidjan.
TECNO will bring the spirit of sports and outstanding products to TECNO and football enthusiasts through a diverse range of brand experience activities, enabling them to immerse themselves physically and virtually in the excitement of the football matches.
