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Grey Partners With Payments Firm Cellulant for Expansion in East Africa

Grey has expanded its services into East Africa in partnership with Cellulant, beginning with Kenya to address the difficulty of sending and receiving money abroad.

Ssendaza Ismail by Ssendaza Ismail
January 31, 2023
in Business, Kenya, News, Tech
Reading Time: 4 mins read
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nowthendigital.com__Grey partners with Cellulant to expand to East Africa (1)

On 25 May, Grey and Cellulant held an exclusive ceremony at the Radisson Blu Hotel, Upperhill, Nairobi where members of senior management showed how users could set up a virtual foreign currency account for free. FILE PHOTO

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With the support of Cellulant, Nigerian fintech Grey has announced its expansion into East Africa, starting with Kenya. With Grey, Kenyans now have access to foreign bank accounts, instant currency exchange, and international money transfers.

KAMPALA | NOW THEN DIGITAL — Grey, a Nigerian fintech, announced that it is entering East Africa and starting with Kenya in partnership with Cellulant, providing Kenyan residents with foreign bank accounts, instant currency exchange, and international money transfers.

  • Kenya is now the first East African country that Nigerian fintech Grey has announced it will serve with its products. 
  • The company’s foreign bank accounts, instant exchange services, and international money transfer solutions are now available to Kenyan residents who sign up with Grey.
  • Idorenyin Obong and Femi Aghedo launched Grey in 2021 to help Nigerians access their foreign currencies and exchange them easily for local currency.
  • Read also: How does Chipper Cash Work?

Having partnered with Cellulant, Grey has branched out into East Africa, launching in Kenya to address the difficulties of receiving & sending money abroad.

Grey, a Y-combinator-backed fintech startup, provides a unique method of receiving and sending international payments without restrictions quickly.

Cellulant is Grey’s payments processor, enabling it to deliver payouts to Grey’s thousands of customers.

Grey and Cellulant held a ceremony at the Radisson Blu Hotel, Upperhill, Nairobi, on 25 May.

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In this ceremony, users were demonstrated how they could open a virtual foreign bank account and receive payments in USD, GBP, and EUR. Users could convert these payments directly to Kenya Shillings or Nigerian Naira.

The instant currency exchange service offered by Grey allows clients to create virtual international bank accounts for free, enabling small businesses, freelancers, remote workers, and content creators to receive payments seamlessly in Kenya.

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Kenya today has thousands of young people accessing work opportunities on digital platforms in a rapidly growing gig economy. The online gig economy is driven by an expanding workforce, mobile phone penetration, and mobile money usage.

In a continent with the youngest workforce, but high unemployment rates, online gig work provides an alternative and accessible source of employment as well as a pathway to economic prosperity and future prosperity for the young.

This was the environment in which Grey was conceived. Mr Idorenyin Obong, Grey’s CEO, worked remotely for international companies but constantly faced obstacles in accessing the foreign currencies in his accounts.

Founded in 2021, Grey was launched by Idorenyin Obong and Femi Aghedo to make currency conversion easier for Nigerians and to allow them to easily access foreign currencies in their accounts.

With Grey, Kenyans can now receive payments in their preferred foreign currency and deposit directly into M-Pesa or a local bank account. If you’re a traveller, you can exchange foreign currencies for Kenyan Shillings, pay for services directly through M-Pesa, or withdraw to a local bank account.

With this launch, Grey services are now available in Kenya and Nigeria via the Grey website, and they will be available soon on the app stores.

Editor’s Note: We would appreciate it if you could let us know if any of our content is inaccurate or outdated at press@nowthendigital.com.

You’re reading nowthendigital.com — which breaks the news about Uganda, Kenya, Nigeria, South Africa and the rest of the world, day after day. Be sure to check out our homepage for all the latest news, and follow NOW THEN DIGITAL on YouTube, Google, Web Stories, Google News, Medium, Twitter, Reddit, Pinterest, Linktr, Buy Me a Coffee, and Flipboard to stay in the loop.

Source: Now Then Digital
Tags: cellulant expand east africacellulant expansion east africaeast africa grey cellulant partnerfintech grey east africagrey cellulant east africagrey cellulant kenyagrey cellulant partnergrey cellulant partner expandgrey expansion east africagrey fintechgrey nigerian fintech
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Ssendaza Ismail

Ssendaza Ismail

A blogger that gives you the latest news and gossip on the hottest local and international celebrities. Previously, Ismail worked as a System Administrator at Pearl VoIP & 3GTelecommunication UK for 6 months as remote Network operations center engineer (NOC). Let's talk, WhatsApp: +256753659743

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